Your Fractional Social Media Director

✔️ Trusted by top brands

✔️ Top 3% on Upwork

✔️ ROI-focused

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Meet Your Trusted Fractional Social Media Director

As the Fractional Social Media Director at LeapLift Marketing, James Brady has helped clients thrive by:

✔️ Growing brands from 0 to 60k followers
✔️ Generating millions of organic views
✔️ Launching top-performing paid ads
✔️ Building influencer partnerships

In addition to client work, James has grown his personal brand to nearly 500,000 followers across platforms, with viral content featured in major media outlets.

He has partnered with a wide range of brands—including national nonprofits; global edtech, wellness, and personal finance platforms serving millions of users; and innovative B2B startups—bringing deep strategic insight and hands-on execution to every collaboration.

Originally from Washington, DC, James holds a master’s degree in marketing from the University of Barcelona and was a Fulbright Scholar in Mexico. His international experience helps shape his adaptable, client-centered approach.

A Growth-Focused Partnership That Scales With You

Your brand needs high-impact social media expertise—but in a leaner, more targeted, and more flexible way than hiring another full-time team member.

That’s where LeapLift comes in.

When you partner with LeapLift, you get a dedicated Fractional Social Media Director who becomes an extension of your team, delivering hands-on execution and strategic leadership to amplify your brand’s impact and unlock new levels of growth.

Whether you’re looking to enhance one aspect of your social media marketing or scale your entire social department, your LeapLift engagement is tailored to your goals—so you get exactly what moves the needle for your business.

Your Custom Service Mix

As your Fractional Social Media Director, James will tailor a strategic mix of services to support your goals. In your complimentary consultation, you’ll align on the priorities, scope, and outcomes that matter most. Your bespoke LeapLift partnership can include services such as:

  • Let James create game-changing content for you. James will combine his creativity and marketing know-how to create content that resonates with your target audience and helps propel your business forward.

    James offers full-service content creation where he takes care of every step in the production process, including research, idea generation, scripting, filming, directing, design, on-camera performance, and video editing!

    He also offers tailored solutions for brands who just need services in specific areas of content creation.

  • Let James be the trusted advisor, strategist, and visionary behind your digital marketing work.

    James will use his extensive social media experience to provide personalized, data-informed, and actionable guidance that helps propel your marketing to new heights. 

  • Captivate your target audience through strategic influencer partnerships!

    Since James is a creator and an influencer marketing specialist, he understands both sides of the influencer collaboration process.

    James can develop a winning influencer strategy and manage the campaign from start to finish.

    He will handle all the steps needed for success, including research, outreach, recruiting, vetting, compensation package development, negotiations, onboarding, briefing, creative support, scheduling, and performance analysis.

  • Let James take charge of your socials and help you build a thriving online presence. James can handle all aspects of social media management on multiple platforms, from strategy to execution.

  • Grow your brand with well-crafted paid social campaigns.

    James will combine creative strategy and platform knowledge to design ads that capture attention and drive results.

    James offers hands-on support with Meta Ads Manager, from campaign setup and A/B testing to audience targeting, creative optimization, and performance analysis.

    Whether you need strategic advice, ad creative development, or full paid campaign management, James can tailor his services to fit your business’s paid social goals.

Case Studies

Here are some examples of the outcomes James Brady has delivered as a Fractional Social Media Director.

  • Founded by Harvard and MIT, edX partners with universities and companies worldwide to provide game-changing online learning programs for students, professionals, and organizations.

    As the leader of edX’s TikTok launch, James trained a team in TikTok marketing, created high-performing content from start to finish, drove conversions, and grew the edX TikTok account from 0 to over 60k followers.

    James also leveraged his short-form video skills to create some of the best-performing paid ads in edX’s history and drive record-high traffic to the edX Instagram account.

    To learn more about James Brady’s work and see examples of content he created, check out his portfolio!

  • Quicken is a global leader in the personal finance and money management software space.

    By creating high-value educational content designed to resonate with target audiences, James helped Quicken maintain high levels of engagement on its YouTube channel, which has over 25k subscribers.

    James’s content also helped Quicken elevate awareness of its new products and reach key audiences.

    To learn more about James Brady’s work and see examples of content he created, check out his portfolio!

  • Launched in 1991 by the former CEO of Gannett Co. and founder of USA Today, Freedom Forum is a nonprofit organization committed to fostering First Amendment freedoms for all.

    James created (from start to finish) many of the best-performing short-form videos in Freedom Forum’s history, driving record-high engagement on platforms such as Instagram and TikTok.

    James played a pivotal role in translating complex topics into digestible and top-performing content. 

    To learn more about James Brady’s work and see examples of content he created, check out his portfolio!

  • With over 62 million domains, GoDaddy is the world’s fifth largest web host by market share.

    James provided strategic consulting services to GoDaddy’s social media team, developing actionable steps to increase engagement on video content and foster brand loyalty among target customers.

    James’s insights and guidance helped GoDaddy strengthen its positioning and expand its reach on TikTok, Instagram, and YouTube.

    To learn more about James Brady’s work and see examples of content he created, check out his portfolio!

Free LeapLift Discovery Call

If you’re seeking a growth-focused fractional leader who brings both strategy and execution to the table, book a free discovery call with James.

This no-pressure conversation is designed to explore your needs and determine which LeapLift services can best support your success.

You can also get in touch by email or phone to request information.